Beginning in the earliest colonial times, U.S. children have been required to attend school. That means for nearly 400 years, education in the US has been a social good.
The coronavirus pandemic of 2020 is undoubtedly a transformative moment. We will look back and see life as divided into periods before the virus and after the virus.
This blog is all about marketing social goods, including public health. The United States, and the rest of the world, are in the middle of a public health crisis with the coronavirus pandemic. Although, as I write this, the pandemic will last at least several more weeks, there are some coronavirus marketing lessons we can...Continue reading
Elections may be the quintessential social good in a democracy. They are the service that helps set the policy and funding for other social goods.
Doing something good once can be easy, spontaneous, energizing. But doing good repeatedly, at scale, is crucial to creating meaningful impact.
Worldwide, we now have so many devices connected to the internet that we nearly ran out of internet addresses for all of them.
The United States is entering a major election year. You’re going to hear a lot of debate about public spending on health care costs and social services.
Self-help gurus and billionaires and other blowhards think people are poor because they have a poverty mentality.
Many students who graduate high school and get accepted to college don’t matriculate at a two-year or four-year college. This scenario happens enough to earn its own name: summer melt.
In Silicon Valley, companies discuss and worry about their “technical debt.” That’s the friction caused by the accumulation of bad design choices, expedient compromises, avoided decisions, and postponed work.