Case Studies

These case studies feature a few projects I've done for employers and clients.

They highlight some of the ways my services help organizations motivate customers and prospects to act.

Contact me for a free consultation if you're interested in knowing more.

Getting A Retirement Expert and Coach the Credit He Deserves

Steve Selengut, The Income Coach Retirement Investing Steve Selengut spent decades successfully managing portfolios for hundreds of clients, growing both their income and their assets. When he transitioned to semi-retirement, he wrote a book and developed services to share his methods with the world, so retirees wouldn't need to scrimp and struggle in retirement. Challenge...Continue reading

Documenting Success at Clearspeed

Clearspeed Enterprise security Clearspeed is an enterprise security startup in Napa, California founded in 2016. They provide voice analytics technology that generates unique risk alerts based on an individual’s vocal responses. Challenge Clearspeed's unique vocal analytics can quickly spot suspicious characters with five to seven yes / no questions administered through an automated, unbiased telephone...Continue reading

Agile Marketing Relaunches an IT Services Company in 90 Days

Silverback Data Center Solutions IT Services Silverback Data Center Solutions has been expanding, migrating, and consolidating data centers for a range of customers since 2003. They count among their customers Fortune 1000 enterprises, small business, and government agencies. Challenge In 2018, the company founder sold Silverback to a new CEO and a team of investors....

Integrated marketing case study

Integrated Marketing Campaign Lands 10 Enterprise Customers in One Year

ItronEnterprise software Itron is a leading clean tech company. They enable utilities and cities to safely, securely and reliably deliver critical infrastructure services to communities in more than 100 countries. Their portfolio of smart networks, software, services, meters, and sensors helps communities around the globe better manage electricity, gas and water resources. Challenge A computer-aided...Continue reading

media relations case study

PR Innovation Lifts Media Frequency, Reach by +200%

WestEdProfessional services and research for education A nonpartisan, nonprofit research, development, and service agency working with education and other communities throughout the United States and abroad, WestEd aims to improve education and other important outcomes for children, youth and adults. Challenge WestEd’s senior leadership thought the agency was a “best-kept secret” and wanted to increase...Continue reading

Water analytics blog series case study

Blog Series Lands New Million-Dollar Client

Nokia Software IoT (formerly Space-Time Insight)Enterprise software Nokia Software IoT develops and delivers innovative advanced analytics applications and industrial internet of things technologies for asset-intensive industries. Their customers include some of the world’s largest industrial companies across utilities, transportation, and manufacturing. Challenge This IoT Big Data analytics firm focused on optimizing the assets and performance...Continue reading